Daniel Melchert · AI Creative Director

DENOISING · STEP 00/28 BASE: SÃO PAULO · BRAZIL · WORKING WORLDWIDE · GMT-3
AI Creative DirectorGEN › 2026
São Paulo · Worldwide
images · film · brands
SCROLL TO RE-NOISE ↓
002 · SAMPLING THE LATENT SPACE

Every frame 
starts as 
noise.

FILM & STILLS AI MADE, BRAND READY END TO END DIRECTION · GENERATION · ANIMATION · EDIT SÃO PAULO WORKING WORLDWIDE

Everything below started as pure static: directed, refined and quality-gated until a brand could ship it. Generative is the medium. Direction is the job.

AI images and film for Havaianas, Google Gemini, O Boticário, Vivo, Nestlé and Adidas. Brief in, finished work out: directing, generating, animating and editing under one roof.

Selected Work

015 SAMPLES
W.01 DIRECTOR FILM
LATENT · RENDERING

Havaianas Golzinho

Havaianas
W.02 DIRECTOR FILM
LATENT · RENDERING

Havaianas × Vini Jr

Havaianas
W.03 DIRECTOR FILM
LATENT · RENDERING

Anti Miracle Serum

Confidential pitch
W.04 DIRECTOR FILM
LATENT · RENDERING

Avenue × CNBC

Avenue / CNBC
W.05 DIRECTOR FILM
LATENT · RENDERING

HILX Embrace the Journey

HILX
W.06 DIRECTOR STILLS
LATENT · RENDERING
Wahoo Speedplay

Wahoo Speedplay

Wahoo
W.07 AI CREATOR FILM
LATENT · RENDERING

Havaianas Flagship

Havaianas
W.08 AI CREATOR FILM
LATENT · RENDERING

O Boticário Coffee

O Boticário
W.09 AI CREATOR FILM
LATENT · RENDERING

Nestlé

Nestlé
W.10 AI CREATOR FILM
LATENT · RENDERING

Vivo Travel

Vivo
W.11 AI CREATOR FILM
LATENT · RENDERING

Vivo Corp

Vivo
W.12 AI CREATOR FILM
LATENT · RENDERING

BetMGM

BetMGM
W.13 AI CREATOR FILM
LATENT · RENDERING

Google Gemini

FIFA World Cup 2026 Series
W.14 AI CREATOR FILM
LATENT · RENDERING

Adidas Brazilian Istaile

Adidas
W.15 AI CREATOR STILLS
LATENT · RENDERING
Stone

Stone

Stone
OUTPUT · HAVAIANAS · AI FILM
MELCHERT-XL · INFERENCE SESSION
> prompt:
GENERATING · 24FPS · 4K
INFERENCE · PERSONAL BATCH · SEED RANDOM

Personal Work

008 SEEDS · NO CLIENT, NO BRIEF
A.01 DIRECTOR FILM
LATENT · RENDERING

Samurai

Personal
A.02 DIRECTOR FILM
LATENT · RENDERING

Jungle

Personal
A.03 DIRECTOR FILM
LATENT · RENDERING

Olympics

Personal
A.04 DIRECTOR FILM
LATENT · RENDERING

Verão

Personal
A.05 DIRECTOR FILM
LATENT · RENDERING

Action

Personal
A.06 DIRECTOR FILM
LATENT · RENDERING

Axis Cycling

Personal
A.07 DIRECTOR FILM
LATENT · RENDERING

Eyewear

Personal
A.08 DIRECTOR FILM
LATENT · RENDERING

Mixed Media

Personal
RE-SAMPLING LATENT SPACE IMG 01/04
LATENT SPACE · CROSS-SECTION
SIDE QUEST · TOOLMAKER

TIPÓCREATOR

Not just directing with AI. Building the instruments.

TIPÓ is a suite of 38 browser-based creative tools: kinetic type, dithering, glitch, datamosh, pixel sort and more. Zero install, 100% browser. Designed and built by Daniel.

OPEN TIPÓ ↗
FINAL STEP · ABOUT / CONTACT

Daniel Melchert studied film from 2013 to 2016 and has been in audiovisual ever since: sets, camera department and edit suites, from production assistant to editor.

That set-floor craft is the backbone of his work today: AI creative direction end to end, directing, generating, animating and editing campaign-grade film and stills for brands.

FILM SCHOOL 2013–2016 · ON SET & EDIT SUITES SINCE 2017 NATURA · BANCO DO BRASIL · FIAT · SANTANDER · GATORADE · QUAKER · PRIME VIDEO · CARGILL
GOT A PROJECT IN MIND? LET'S TALK ↓
hello@danielmelchert.com.br THE JOURNEY · A SIDE-SCROLL CV ↗